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Managing your online reputation for fun and profit

October 27, 2010

Do you know what your customers are saying about your product or business? Not just the happy, extremely satisfied ones with the awesome comments, but also those customers who may have had negative experiences and are sharing them across the Internet. I keep tabs on what my fans are saying about me. Mostly because I like to feel the love, but I also want to be sure I’m maintaining my reputation as a superhero.

To do this, I bring in a little help from MyRepMan. Sure, he sounds like another superhero, but really it’s a reputation management service that helps small business owners track, measure and manage their online presence in search engine results and social media sites, such as Facebook and Twitter. For sure, it will help optimize your website for search and drive traffic to your website, but it does much more than that.

MyRepMan searches for your business listings in the online directory sites that rank highest in search engines – the places where consumers are most likely to find out about you and me. MyRepMan finds reviews, ratings, and other consumer-generated content related to your business and helps you harness the power of social media and the content your fans create. You can add enhanced content (I like to add photos of me where ever possible) and correct erroneous information in online listings.

MyRepMan is easy to find and easy to use. He’s also quite affordable. You’ll find MyRepMan on the MySalesHero website. It’s just one of the new partner companies we’re working with to help clients manage their direct marketing programs. For news on more partner companies and special discounts on services, sign up for my free MySalesTips newsletter. You can also find me on Facebook and Twitter — come join the community!

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